Banjo Digital

Author name: Tom MacDougall

Tom’s artistic background provides him with a sound knowledge of both design and copywriting. He holds degrees in design from the National Institute of Dramatic Art (NIDA), and creative writing from the Victorian College of the Arts (VCA). Tom’s transition to web design and digital marketing was driven by a desire to combine his creative talents with his knack for storytelling and passion for SEO. At Banjo Digital, Tom leads the creative direction, infusing every project with innovation, style and a keen sense of user engagement. His work is characterised by smart design and a commitment to crafting memorable digital experiences. When he’s not busy working on websites, you’ll find Tom hanging out in art galleries, and reading classic novels.

Tom Profile - Web Developer and Web Designer - Light Green 2
User-Friendly Navigation - Featured Image - diagram of a website layout

Why User-Friendly Website Navigation is Crucial for Your Business

When building a successful website, user-friendly navigation is key. Think of your website as a map and the navigation as the directions. If your visitors can’t find their way, they’ll likely get frustrated and leave.  User-friendly website navigation ensures that your visitors can easily find what they’re looking for, making their experience smooth and enjoyable. What […]

how sticky is you website - gum sticking to a show crop

How sticky is your website? Measure and improve site engagement

Have you ever noticed how some websites keep you hanging around, clicking deeper into the site, while others have you closing your tab in seconds? A website that keeps you returning, interested and engaged is what we call a “sticky website”. Over a billion websites are vying for attention today. Depending on the purpose of your

responsive web design - man looking at web design wireframes

Why you need responsive web design now more than ever

A properly functioning website is a must-have for every business today. It is the virtual ‘front door’ to you and your products/services. So not just any website will do. An important factor in building a successful website that meets your customers’ needs is ensuring it features responsive web design.

Scroll to Top